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Go for No! Yes is the Destination, No is How You Get There
by Richard Fenton, Andrea Waltz
List Price: $12.00
Our Price: $12.00
Availability: Usually ships in 24 hours
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Average Customer Rating: 
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Binding: Paperback
ISBN: 0966398130
Number Of Pages: 80
Publication Date: 2007-04-04
Publisher: Courage Crafters
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Editorial Reviews:
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In a world inundated with sales books on getting to yes, this book recommends just the opposite, focusing on how increasing your failure rate can greatly accelerate your movement toward ultimate success. Go for No! chronicles four days in the life of fictional character Eric Bratton, a call reluctant copier salesman who wakes up one morning to find himself in a strange house with no idea of how he got there. But this house doesn t belong to just anyone! It belongs to him... a wildly successful, ten years in the future version of the person he could become if he learns to overcome his self-limiting beliefs and overcome his fear of failure. Through the dialogue of the two main characters the authors have fashioned an entertaining story to present the key concepts essential to sales success. Readers learn... ...What it takes to outperform 92% of the world s salespeople ...That failing and failure are two very different things ... Why it s important to celebrate success and failure ... How to get past failures quickly and move on ...That the most empowering word in the world is not yes... it s NO! Written to be intentionally short and to the point, Go for No! is a quick, fun read with valuable lessons that can change the way you think, sell, and live!
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Featured Customer Reviews:
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Fantastic!!
If you want to get some info to move forward in working with, and selling to people, read this book. The key is...do what it says.
It's amazing
Go for No! This book is so amazing! It is so informative and such an easy read! It is the book for anyone who needs encouragment in their business,whether a sole owner or for an employee. I really was surprised by the book when I started reading it. I very highly recommend it. I don't believe anyone reading it will be disappointed.
An epiphany , Eureka , AH HA Moment
An epiphany : the sudden realization or comprehension of the (larger) essence or meaning of something. Read the book on Saturday and bought ten more copies Saturday evening to get into the hands of the leaders in my organization. This is the sales tool that will create that Ah Ha moment you want to instill in your sales organization as well as yourself. It will shift your focus and accelerate you and your teams results. To quote my favorite philosopher Ricky Bobby from The movie Talladega Nights "IF YOU AIN'T FIRST, YOU'RE LAST!"
"I wanna go fast! ... This book is the spark that will help create momentum to propel you into First Place.
Barry
NO is your goal!
[...] if you have a further questions. This book is amazing! It will give you courage to do what you want to do, especially start your own business and grow it fast!!!
He went to bed and bumped his head, and he couldn't get up in the morning. But when he finally woke up, he went for NO!
I'd heard about "Go For No" from a few of my friends, so I got it. I have to admit, after reading the first few pages or so, I thought I bought the wrong book. I even checked the cover again to make sure I hadn't picked up a different book by mistake. "How does this fictional story about a guy falling out of bed have anything to do with business?" I asked myself. Then, the entire story came into place. It made sense and I found it an easy read. It's one of the most, if not the most, unusual business books I've ever read. It will make you rethink the way you think about business and sales in general. Read it with an open mind and I think you'll really like it. Those that don't get the concept will continue doing business the old way and wonder why they aren't succeeding as fast as the other guy. You don't have to fall out of bed and hit your head really hard in order to discover this wonderful principle, just buy this book and read it.
John Pullum
Motivational Speaker / Corporate Entertainer / TV Host /
Funny Bald Man
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