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The Business of Fitness: Understanding the Financial Side of Owning a Fitness Business
by Thomas Plummer
List Price: $39.95
Our Price: $26.37
You Save: $13.58 ( 34% )
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Binding: Paperback
Brand: Power Systems
ISBN: 1585188530
Number Of Items: 1
Number Of Pages: 392
Publication Date: 2003-06
Publisher: Healthy Learning
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Editorial Reviews:
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Noted industry founder, consultant and personal training expert Thomas Plummer puts his 26 years of experience into this all-encompassing resource on the business side of fitness. In sixteen chapters Plummer identifies five core topics that are crucial for those beginning a new fitness business or looking to build an existing business. In logical, easy-to-understand and apply language, Plummer covers such critical subjects as levels of maturity, building renewals and member retention, price structures, financial problem solving, reports and profit centers, business plans and strategic planning, as well as working with accountants, building premium programs, and much, much more. Large format with nearly 400 pages of information!
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