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Ultimate Guide to Google AdWords: How to Access 100 Million People in 10 Minutes
by Perry Marshall, Bryan Todd
List Price: $24.95
Our Price: $10.97
You Save: $13.98 ( 56% )
Availability: N/A
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Average Customer Rating:  
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Binding: Paperback
ISBN: 1599180308
Number Of Items: 1
Number Of Pages: 304
Publication Date: 2006-11-29
Publisher: Entrepreneur Press
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Editorial Reviews:
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Never before in the history of advertising has it been possible to spend five bucks, write a couple of ads and get instant access to more than 100 million people in 10 minutes. But that's exactly what Google AdWords does. It's an awesome concept-but you can lose a bundle if you don't know how it works. Learn how to: - Build an AdWords campaign from scratch
- Identify keywords that entice people to click on your ads
- Get the lowest bid prices on your keywords
- Defeat click fraud and other scams
- Use search engine optimization techniques
- Turn clicks into customers
Plus get FREE e-mail updates on Google's ever-changing system.
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Featured Customer Reviews:
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 Images are blury
A well written book, but you can not see any of the images in the book on Kindle, once you enlarge the image, it gets so blury, that you can't see any details.
1/3 of this book is Useful
I ordered this book to learn how to use Google Adwords. The first 1/3 of this book is useful in that sense, but the rest of the text is just a filler of marketing tricks. Once you register on his website, he will send you daily emails of "slick" marketing tactics. I ended up returning the book.
Absolutely the BEST book about AdWords
This is the most detailed, most informative, entertaining, and mind blowing book that you can possibly read about AdWords. It has so much information that you will have to read it multiple times to grasp it all (and be entertained by it all over again).
Worth Every Penny!
Awesome book ... simply worth every penny I spent. The book answered many questions I had about structuring my campaigns, and it helped me to fix some simple but potentially costly mistakes I had made. There are some great examples of "ad copy" that I have been modeling from, plus, there are plenty of additional resources and websites listed in the book that are useful, just a wealth of information. I learned about 2 important concepts in creating successful campaigns that I hadn't seen in other guides. Buy the book ... especially if you're just getting started!
Great starting resource
Can't over-emphasize the value of not making common mistake early on in your campaign. Way too easy to burn through a budget only to learn you could have accomplished more with less. This is a great book to help you avoid those situations.
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